DIGITAL EXPERIENCES
We offer a full-service ‘Digital Experience’ (online 360-platforms), bespoke to Earth Minutes, to make your environmental project, report, event or programme more accessible, engaging and interactive.
WHAT IS A DIGITAL EXPERIENCE?
A 'Digital Experience' is a 360-online platform that transforms your report, fieldtrip, education programme or training programme into an accessible and interactive experience.
We've innovated digital experiences to transform traditional communications into innovative, unique and immersive experiences.
Through our Digital Experience service, we offer the following:
DIGITAL REPORTS
Transform your standard 2D report into a unique, interactive and engaging digital report.
DIGITAL FIELDTRIPS
Make your offline fieldtrip more accessible by creating an immersive digital fieldtrip.
EDUCATIONAL HUBS
Bring your educational resources to life by building an innovative digital education hub.
TRAINING HUBS
Elevate your training materials by building a streamlined and interactive digital training hub.
NEXT LEVEL IMPACT
Digital Experiences challenge your impact further beyond likes and views by offering a range of impact measurement analytics to provide you with a detailed understanding of your audience’s engagement.
Each experience comes with a Content Management System (CMS) to ensure that the content showcased can be updated regularly, where required (i.e. latest news). Within the CMS, you can access platform analytics through an ‘Analytics Page’, where there is a diverse set of user data insights to get a high-level understanding of your project’s impact, including:
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General statistics (i.e. scene views, average time on scene)
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Visitors behaviours in the past 30 days
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Visitors’ devices
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Location of visitors (i.e. countries/cities)
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Referrals
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Scene analytics
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Hotspot analytics
ENHANCED ACCESSIBILITY
Importantly, digitalisation provides the opportunity to enhance accessibility of your content to ensure this information can reach a wider audience. The Accessibility Toolbar is included across all Digital Experiences, and includes:
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Static Version
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Audio Transcript
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Bigger Text
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Dyslexia Friendly
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Hotspot Navigation
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Desaturate
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Autorotate On
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Text Spacing
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High Contrast
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Enlarge Cursor
CASE STUDY:
DIGITAL OCEAN SCHOOL
OVERVIEW:
‘Digital Ocean School’ is a digitalised version of Surfers Against Sewage's 'Ocean School' programme. It reimagines the future of ocean education, making it more engaging and inclusive for all, especially across urban-based communities.
Through online workshops and ‘content, explore and protect’ activities, this Digital Experience helps to connect more young people to the coast and empowers ocean action.
IMPACT:
Since the launch in 2022, over 5.5K students across the UK have completed the programme. The engagement rate is also double an average 360-tour. Crucially, the effectiveness of learning has proven to be significant, with users receiving an average of over ~65% in the quizzes for the beach clean, rockpool ramble and mindfulness moment Scenes.
USED BY OVER
5.5K USERS
SINCE LAUNCH
"Digital Ocean School is special because it's so accessible. It doesn't matter where you are or who you are, everyone can get involved. You're instantly transported to the ocean or to the river, and it's an amazing opportunity to connect with it."
Evelyn Hull, Education Officer at Surfers Against Sewage